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Rebrand — roland fitz: sustainable fashion

Roland Fitz’s brand guide embodies the business's mission of creating sustainable fashion that is fun, affordable, and accessible. The playful identity, vibrant palette, and retro-modern applications reflect a service built on creativity and personal style, while encouraging conscious consumption with variety and value— "shop differently, dress loudly" is how Roland's fashionistas' world spins.
Playful
Timeless
Vibrant
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